Your Privacy Pact
Our Privacy Commitment
At Prime, we understand that your privacy is fundamental to your trust in our casino hotel services. This Privacy Pact outlines our comprehensive approach to protecting your personal information across all Prime casino hotel properties and digital platforms.
Effective Date: December 1, 2024
Last Updated: December 1, 2024
This policy applies to all Prime casino hotel properties, websites, and mobile applications.
How We Protect Your Information
- Information We Collect
- Personal identification information (name, email, phone number, address)
- LuxPerks membership and rewards activity
- Website usage data and preferences for improved casino hotel services
- Casino hotel reservation and gaming preferences
- Payment information for secure transaction processing
- Location data when using our casino hotel mobile applications
- How We Use Your Information
- Process casino hotel reservations and provide requested services
- Send important updates about your casino hotel bookings
- Improve our casino hotel services and website functionality
- Manage your LuxPerks membership and deliver rewards
- Manage your LuxPerks membership and deliver rewards
- Provide personalized recommendations for casino hotel experiences
- Data Security
- Industry-standard encryption for all casino hotel transaction data
- Regular security audits and compliance assessments
- Staff training on privacy and security best practices
24/7 monitoring of our casino hotel systems and databases
- Secure data centers with multiple layers of protection
- Immediate notification protocols in case of any security incidents
Your Privacy Rights
You have complete control over your personal information at our casino hotels.
Access your personal information we maintain
Request corrections to inaccurate casino hotel profile data
Delete your account and associated casino hotel information
Opt-out of marketing communications while maintaining essential service updates
Request data portability for your casino hotel history
Lodge complaints with applicable privacy authorities
Cookies and Website Tracking
- Essential Cookies
Required for basic casino hotel website functionality, security, and your account access.
Always Active – Cannot be Disabled
- Preference Cookies
Remember your casino hotel preferences and provide personalized experiences.
- Analytics Cookies
Help us understand how you use our casino hotel websites to improve services.
- Marketing Cookies
Deliver relevant casino hotel offers and promotions based on your interests.
Privacy Questions?
Privacy Hotline
1-800-PRIVACY-1
24/7 support for urgent privacy concerns
Updates to This Privacy Pact
We may update this Privacy Pact to reflect changes in our casino hotel services or privacy practices. We will notify you of any material changes via email or prominent website notices 30 days before they take effect. Your continued use of our casino hotel services after updates indicates acceptance of the revised policy.